Karl Abarth was a man with one mission: Go Faster Than Yesterday, Win More. He embodied the spirit of the FIAT® Abarth Brand, pushing the limits of every second, every edge, every achievement. His spirit lives on in everything we make.
KARL ABARTH: A MAN WITH A VISION
Born in Austria, Karl Abarth made a name for himself in mechanics and marketing with his motorbike designs. After plenty of racing feats, he eventually moved to Italy and continued his reign by working on automobiles with his own personal touches. His influence and success grew so much that his name became a synonym for “an upgrade”. Eventually his machines blossomed into a partnership with the FIAT® Brand, even creating one of their signature vehicles, the glorious FIAT 500.
THE ICONIC FIAT® 500 ABARTH
The car of young people and speed lovers, in 1959 the FIAT® 500 was born. Small, but wicked—the Abarth is legendary around the world and on the track. Its tactful design for speed and handling makes it the perfect vehicle for those looking for a good time.
*MSRP excludes destination, taxes, title and registration fees. Starting at price refers to the base model, optional equipment not included. A more expensive model may be shown. Pricing and offers may change at any time without notification. To get full pricing details, see your dealer.