A passenger-side profile of a red 2022 Fiat 500X Trekking with aftermarket equipment, being driven through heavy snow, kicking up the white powder as it goes, while a skier jumps overhead and mountains rise in the background.
FIAT® Life

SAVOR EVERY MOMENT

ENERGIZED LIVING

The FIAT® Brand has reimagined urban living with FIAT® House
in Fort Lee, NJ—a celebration of freedom, mobility
and Italian style. Take a virtual tour now and experience la dolce vita.

    

SPREAD THE GOOD TIMES

Joy, pleasure, curiosity, imagination, experience—the FIAT® Brand wants its drivers to enjoy them all, and to show the world how sweet life can be when you live them every day. Don’t hold back—go that extra mile.

The interior of the 2024 Fiat 500e Red, focusing on the steering wheel, Uconnect touchscreen and dash.

 

 

Disclaimer

2024 FIAT 500e European model shown. North American model may vary. Coming early 2024.

GO FOR THE GUSTO

Of course, the roomy interior and racing-inspired driving performance make the FIAT® 500e exciting to drive. But it’s the way that our vehicles touch your soul and let you live in the moment—from the chill drift down a scenic country route to the heart-pounding descent into a thriving city—that make the FIAT Brand honored to have you behind the wheel.

    

 

 

Disclaimer

Preproduction model shown. Actual vehicle and features may vary.

TAKE A GOOD, LONG LOOK

Nothing catches the eye like a curvy Italian. Between our groundbreaking and iconic exterior design and unique takes like bold and striking colors that no one else can wear convincingly, the FIAT® Brand remains dedicated to pushing style past conventional norms and giving drivers the distinctive look and feel that they desire.

    
Open on a mobile phone screen showing the Fiat Facebook page. Multiple screens pop out from both sides of the phone. The Facebook pages moves off the screen to the left and the Fiat Instagram pages moves over onto the screen. Then the Reels page moves over onto the screen as the Instagram pages moves over to the left and emoji, like and heart button graphics start to pop up from the bottom right corner of the phone and fade away.

JOIN THE PARTY

The FIAT® Brand has always been social, and thrives on tastemakers experiencing the unique style, urban savvy and exciting performance of our vehicles. So follow, share and like away—the social spotlight is where we flourish.

    
Two versions of a 2022 Fiat 500X Sport with it's liftgate open and a variety of luggage inside and outside the cargo area. A heart emoji.

500 REASONS TO LOVE FIAT®

Engineered for fun? Check. Effortlessly beautiful? Check. Explore all the reasons to love driving a FIAT® Brand vehicle.

    

#KEEPIT500

The FIAT® Brand is primed to flaunt, and FIAT Brand vehicle drivers always #KeepIt500.

    

DREAM IT, LIVE IT, FIAT®

Life looks better with a FIAT Brand vehicle. Show the world how sweet your journey can be.

    

FASHION IN THE FAST LINE

The FIAT® Brand has teamed up with three of Italy’s best design labels to create one-of-a-kind FIAT 500e models that radiate good taste. Sign up for more information as details become available.

Concept models shown. Not for production. Not available for sale.

    

FIAT® 500e GIORGIO ARMANI

FIAT® 500e BULGARI

FIAT® 500e KARTELL

FIAT® 500e BY GIORGIO ARMANI

The FIAT® 500e subcompact electric vehicle remastered by one of the kings of fashion, Giorgio Armani.

Concept model shown. Not for production. Not available for sale.

FIAT® 500e BY BULGARI

This tribute to natural beauty is exquisitely interpreted by the masters of color at the House of Bulgari and finished with details that marry opulence with sustainability.

Concept model shown. Not for production. Not available for sale.

FIAT® 500e BY KARTELL

Kartell infuses sustainable new materials with the vital spirit of Italian industrial design to create a beautiful, functional original.

Concept model shown. Not for production. Not available for sale.

MEMORIES MADE

A close-up of the 500e badge on the liftgate on a 2024 Fiat 500e.
A close-up of a headlamp on a 2024 Fiat 500e.
An angled driver-side rear profile of a white European model 2024 Fiat 500e parked on a gravel surface.

European model shown. North American model may vary.

An angled driver-side front profile of a red 2024 European model Fiat 500e Red with its sunroof open, parked on a clearing with mountains and the sea in the background.

European model shown. North American model may vary.

An angled passenger-side front profile of a black 2024 European model Fiat 500e La Prima in a studio.

European model shown. North American model may vary.

The interior of the 2024 Fiat 500e La Prima, focusing on the steering wheel, Uconnect touchscreen and dash.

European model shown. North American model may vary.

The Fiat Society logo and an angled front end of a red 2024 Fiat 500e.

STAY UPDATED

Sign up for updates and stay in the know about all things FIAT® Society.
FIAT 500e European model shown. North American model may vary.

A grouping of Fiat Brand merchandise including water bottles, a jacket, polo shirt, wine cooler and computer backpack.

A FLASH OF ITALIAN STYLE  

Get ready to look FIAT® Fabulous. Check out our range of premiere FIAT Brand products for you and your friends.